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WSJ: Atheism, the new readers’ market
By Jennifer 8. Lee | June 25, 2007
Jeffrey A. Trachtenberg of The Wall Street Journal writes about the surprising success of Christopher Hitchens’ God is Not Great (Twelve, 2007). Twelve originally printed a modest 40,000 copies. Demand has been so strong that booksellers and wholesalers were unable to get copies a short time after it hit stores, creating what the publishing industry calls a “dark week.” Today, seven weeks after the book went on sale, there are 296,000 copies in print. There seems a booming market in No God books. The God Delusion by Richard Dawkins has 500,000 and Letters to a Christian nation has almost 200,000. That is of curse but a fraction of a fraction of the number of Bibles, Torahs and Korans sold over time.
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